Creative Process & Strategic analyses to find a tie that fits your suit
Define your goals, your audience, your needs and wishes. Analyze your habits, your strengths and your values. How can you be relevant to your targetgroup? How do your efforts make a difference? How do you position yourself and which channels do you use? How do you reach your goal? In the first process, we dig deep into the core and define our field of action.
Together we look for a concept that works for your organization. We create an environment where we create connections and common grounds. What drives you and your clients? We create the story and tone of our voice, and implement it as a common thread in all communication channels. We develop and model the format and let the members decide why and where they want to belong.
This is the domain where the analyses & concept come together. This is where everything moves, where we create memorable points of contact and you capture data. Start communicating. Spread the message, measure the results. Customize, tune in where needed, so you improve, seize opportunities and work toward your goal. This is where you engage in conversation, where you feel the common ground.
The ultimate goal… to really connect with the audience we’re looking for. When we identify our common DNA, values and goals, we create a real connection with each other. We recognize that our stories are the same, that our history is similar and that our future is a parallel journey. This is where we really connect and join the same team.