Het Huis van de Sint – Wijnegem Shopping
Role
Storytelling Cue management | Targeting visitors : families & kids in the heart of Wijnegem Shopping | Align and optimize digital & physical people flow & customer experience
Goal
To eliminate waitinglines through the stores | Capture data of all attendees | Avoid abuse of the gifts | Captured in a storytelling concept, so it would benefit the client experience


Tools
Tech & IT:
Storytelling Graphic Design & copywriting
Cue managment registration
Time slot system
Onsite:
People Flow management
Accreditaion & on site Regsitration options
Staff briefing & supervising



Results
More then 10.000 unique registrations
Optimized people flow
Marketing success for lead generation
Elimination of waiting Cues
Happiness for visitors & shop owners

